Movie link to allow DVD transfers

Movie link will allegedly allow users to transfer downloaded movies from the site onto DVDs. In the past, top Hollywood studios--fearful of illegal copies being made by pirates - demanded that movies be protected by strict digital rights management software (DRM), which prevents movies from being copied to DVD.

The problem with such a strategy was that many customers resented being forced to watch them on their PCs, analysts say. Now, Sonic Solutions is providing DVD-burning software that comes equipped with DRM protection, which would prevent the making of numerous copies, according to a statement from Sonic Solutions.

The concept of allowing movies to be written onto DVDs is a little difficult to digest because the movie studios who’ve sold content to the sites can’t be too happy about that. After all, all studios who have tied up with websites have gone out of their way to form elaborate DRM policies to prevent burning of their movies onto CDs and DVDs. While this may, in all likelihood be just a rumor, news of Movie link buying the DVD burning software has caused a quite a stir among internet users.

Exactly when Movie link will launch the service was unclear on Sunday. In a news release, the company did not say whether the studios had signed off on allowing their films to be burned to DVD.